URSA is a non-profit organization dedicated to combating cruelty to animals.
Our goal was to develop a comprehensive marketing strategy, brand identity, and brand book for the non-profit organization URSA, aimed at actively combating animal cruelty. This strategy aimed to raise public awareness of the issue and draw attention to the organization’s activities, encouraging support and participation in its programs and projects.
Our work has resulted in the creation of a comprehensive marketing strategy that effectively combines various marketing tools to achieve set goals. We developed a unique brand identity that reflects the image of a modern, professional, and compassionate organization. The brand book provides clear guidelines on the use of the logo, colors, fonts, and other important elements of the brand identity. This strategy has helped increase the organization’s visibility, attract new supporters and partners, and enhance its effectiveness in combating animal cruelty.